Alex Rogers

About Alex Rogers

I’m a marketing-educated macOS specialist with 10+ years of experience translating complex technical workflows into clear, user-focused communication at Apple and GE. My background combines technical understanding, customer empathy, content creation, and cross-team collaboration—giving me a strong foundation for Product Marketing roles.Across my career, I’ve:• Created user-facing documentation, tutorials, and internal knowledge bases• Identified user pain points by analyzing support data and workflows• Translated complex technical issues into accessible messaging• Led training programs, onboarding, and cross-functional communication• Provided product feedback during macOS beta cycles• Supported product launches and customer-facing narratives at AppleI’m now transitioning into Product Marketing, where I can combine technical fluency and customer insight with storytelling, messaging, and positioning. I’m especially passionate about helping users understand products, shaping how value is communicated, and bridging the gap between engineering and go-to-market stakeholders.If you’re hiring for a role that values clear communication, technical literacy, and customer understanding—I’d love to connect.

Experience

1. Mac Support Engineer (L2 L3)

   GE Aerospace

   Jul 2020 — Present · Cincinnati, OH, US

   Created clear, user-focused documentation and internal knowledge base articles used by L1/L2 teams and thousands of GE macOS users.• Analyzed user issues to identify recurring friction points and surfaced insights to engineering and leadership teams.• Provided structured onboarding and training content to improve troubleshooting consistency and reduce escalation volume.• Delivered macOS beta testing feedback, highlighting user-impacting bugs and influencing rollout readiness decisions.• Supported product communication and user engagement through the Mac@GE Yammer community, helping users adopt new workflows and features.• Collaborated cross-functionally across GE Healthcare, GE Aerospace, and GE Vernova, adapting messaging and documentation to varied business needs.

Education

• Xavier University

  Bachelor of Arts (B.A.), Major: Advertising. Minor: Theater

  2009 — 2013

• Archbishop Moeller High School

  High School Diploma

  2005 — 2009

Skills

• Iwork
• Mac
• Indesign
• Social Media Marketing
• Teamwork
• Ios
• Film
• Singing
• Creative Writing
• Keynote
• Acting
• Theatre
• Social Media
• Os X
• Commercials
• Improvisation
• Voice Over
• Facebook
• Marketing
• Stage
• Video Editing
• Performing Arts
• Directing
• Public Speaking
• Voice Acting
• Comedy
• Television
• Advertising
• Photoshop
• Dancing
• Graphic Design
• Musical Theatre