Alex Robertson
Director of Business Development @MATCOR Metal Fabrication
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WORK HISTORY
Director of Business Development @MATCOR Metal Fabrication
As Director of Business Development at Matcor Metal Fabrication, I lead the company’s growth strategy by building strong partnerships with OEM manufacturers and positioning Matcor as a trusted supplier of precision sheet metal components. I’m engaged in the full business development cycle, from market intelligence and prospecting to contract negotiation and account expansion, while ensuring alignment between customer needs and our engineering, production, and supply chain capabilities.Key contributions include: • Driving new revenue opportunities by identifying and securing long-term partnerships with leading OEMs across North America in multiple industries. • Developing tailored solutions that highlight Matcor’s competitive advantages in advanced fabrication capabilities, cost efficiency, and speed-to-market. • Shaping & execution of the go-to-market strategy, pricing models, and customer engagement initiatives. • Representing Matcor at industry events, trade shows, and networking forums to strengthen brand visibility & market reach. • Fostering a customer-focused sales culture rooted in responsiveness, reliability, and continuous improvement.This role combines my strengths for having strategic vision with hands-on execution to create measurable growth while helping OEM manufacturers streamline their supply chain with high-quality, fabricated metal solutions.
EDUCATION
Winthrop University
Bachelor of Science - BS, Marketing
North Greenville University
Master of Business Administration (MBA), Business Administration, Management and Operations
SKILLS
ABOUT ALEX ROBERTSON
Award-winning sales leadership experience and a track record of delivering tangible results in highly competitive industries as a player and coach to high-performing teams and through the implementation of channel, business, sales, and business development strategies. High-energy, hands-on executive with widespread acumen, executive-level competencies, and a history of optimizing organizational performance and revenues in operational governance, sales, P&L, and business strategy leadership roles for startups and midsize businesses, to large enterprises. Strengths and success in driving business decisions that are immediate, transform how the businesses operate, achieve high-impact results, and establish a highly productive tone driving revenue generation and enterprise-wide cohesiveness.Recognized for successfully achieving double-digit B2B sales growth, developing strategic relationships with domestic and international clients, identifying and prospecting strategic new customers, and expanding the business portfolio into new markets & industries. Core Skills & Specialties • Technical Sales & Marketing • Growing Key Customer Relationships• Contract Negotiations & Closing Deals• Strategic Planning• Sales Prospecting (Identifying & targeting candidates with the highest strategic potential)• Team Leadership & Team Building• Persuasive Presentations • Communicating Value Propositions & Positioning• Marketing Research & Customer Profiling• SEO & Website Administration• Identifying New Markets & Customers • Financial Analysis & Reporting• Whiz at Microsoft Office Applications• SAP and ERP Systems • Metal stamping• Metal fabrication • Complex welded assemblies • CNC machining• CNC tube bending• Plastic injection molding• Manufacturing• HubSpot• Salesforce Current & Past Customers Include- John Deere- BMW- 3M- Caterpillar- Husqvarna - Honda Power Equipment- Honda Automotive- Kubota- Deere/Hitachi- Yamaha - JCB- Haier- Ingersoll Rand- Creform- Sulzer Pumps- ZF Lemforder- AVX- TechKnow- AWL- Staubli- CVG- Case New Holland- Kawasaki- Trane- Thermo King- Cummins- Schindler - Yanmar- Polaris- Nilfisk- Terex- Palfinger- Mahle
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