Alex Pearl
- Role
- Senior Vice President & General Manager at Dr. Whitney Bowe Beauty
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Alex Pearl
Global Beauty & Luxury CPG Executive with 10+ years of experience scaling brands from…
Experience
Senior Vice President & General Manager
Apr 2021 — Present · Denver, CO, US
Created business vision, strategy, and operational foundation for prestige skincare brand, scaling from pre-revenue to multi-million dollar enterprise. Developed brand positioning, go-to-market strategy, business model, and growth roadmap while performing functions of COO, CRO, and CFO. Directly responsible for all commercial and operational functions including: P&L management, financial strategy, marketing, e-commerce, omnichannel distribution, operations, supply chain, HR, and investor relations. Led multiple successful product launches and successful fundraising rounds.
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