Alex Li
Brand Partnerships Strategist @Jobber
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WORK HISTORY
Brand Partnerships Strategist @Jobber
Toronto, ON, CA
EDUCATION
Schulich School of Business - York University
Bachelor’s Degree, Business Administration and Management, General
Schulich School of Business - York University
Master's degree, Business Administration and Management, General
ABOUT ALEX LI
I am a strategic thinker, innovator, and problem solver with 4+ years of experience in marketing and sponsorships. Previously led a custom North American division at a global marketing agency focused on gaming, esports, and new media consultancy for brands selling in ideas with senior leadership that delivered against objectives. Grew a new division under my leadership working cross-functionally across multiple offices and clients. Industry experience includes QSR, financial software, financial services, and others fields. Passionate about content creation, social media, entertainment and the companies who are taking advantage of these new mediums to sit at the forefront of the attention economy.Awards: Digiday - Best Metaverse Marketing Campaign (2023), 2x The Drum - Metaverse: Best Partnership and Best Music Experience (2023), Webbys - AI, Metaverse, Virtual: Best Performance (2024), Clio Awards Bronze - Partnerships & Collaborations (2024), Streamys Bronze Honor - Immersive Category (2024),
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