Alex Lane

Head of Enablement, Brands, Marketing & Experience @Lloyds Banking Group

Bristol, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Head of Enablement, Brands, Marketing & Experience @Lloyds Banking Group

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City Of Bristol, GB

Proudly standing at the threshold of the most significant transformation in marketing operations history. The convergence of AI, advanced MarTech, and experience-first design isn\'t just changing how we work, it\'s redefining what\'s possible. Leading the delivery of operational efficiency and effectiveness across our BMX organisation. Turning chaos into clarity, strategy into action with a relentless focus on driving growth through brand-led experiences.AI-Augmented Change and TransformationOperating Model managementAgentic WorkflowFuture-Fit People CapabilityCost and Resource Optimisation Agency Supply Chain ManagementRisk and Control ManagementIncident Management & Business Continuity Research and Design Operations

EDUCATION

1995 — 1998

Bournemouth University

BA Hons, Advertising Management and Marketing Communications

SKILLS

StrategyDigital MarketingBrand ManagementDirect MarketingBrand ArchitectureManagementRelationship MarketingTeam ManagementPublic RelationsSponsorshipRetailLead GenerationGraphic DesignBankingMerchandisingIntegrationBrochuresPortfolio ManagementStakeholder ManagementRetail BankingMarketing CommunicationsAdvertisingBrand Development

ABOUT ALEX LANE

Brands, Marketing & Experience Head of Enablement at Lloyds✨ Transforming Marketing Operations✨ AI-Augmented Workflows ✨ Future-Fit Capability ✨ Driving Growth through Brand-led Experiences

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Alex Lane — Head of Enablement, Brands, Marketing & Experience at Lloyds Banking Group in Bristol, GB | Unifers