Alex Landa
Content Marketing Manager, Writer, and Editor with 10+ Years of Experience
- Role
- Content Marketing Manager at Open Data Science Conference Odsc
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Alex Landa
Content and growth leader with 13+ years of experience scaling content into a primary…
Experience
Content Marketing Manager
Open Data Science Conference Odsc
Jul 2018 — Present · Boston, MA, US
Develop a content strategy through SEO keyword optimization & research to increase website traffic by 400%- Write or edit B2B and B2C articles designed to promote ODSC conferences, accounting for an average of 10% of ticket sales- Create weekly newsletters and 30+ social media posts per week by using HubSpot, WordPress, Medium, Substack, etc- Manage a team of freelance writers, including strategy, coaching, content ideation, and trend analysis- Analyze blog and website traffic using Google Analytics, HubSpot, and social media-specific reports- Copywrite pages for ODSC and OpenDataScience, enhancing user experience and SEO readability- Utilize AI applications such as ChatGPT, Gemini, Opus, and others to create, enhance, and refine all forms of content.
Education
Boston University
Master of Arts (M.A.)
2015 — 2016
Marist University
Bachelor of Arts (B.A.)
2011 — 2013
Dutchess Community College
Communications
2008 — 2011
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