Alex Lam

Senior Advisor Product Owner - Mobile Apps @Suncor

Calgary, AB, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2021 — Present

Senior Advisor Product Owner - Mobile Apps @Suncor

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Own the end-to-end value, performance, and evolution of the Petro-Canada mobile app, ensuring alignment with business strategy and customer needs. • Serve as the primary liaison for vendors, development teams, and internal and external stakeholders • Define, maintain, and execute the product roadmap aligned with organizational objectives • Identify and evaluate new features and opportunities to drive user and business value. Some examples-Leading the Canadian Tire loyalty integration-Implementing in-app car wash purchases-Launching app widgets to improve accessibility and engagement-Integrate SuperPass Payment • Lead app security initiatives to mitigate emerging fraud risks, resulting in a 95% reduction in chargebacks in the first year and continued reduction year over year. • Conduct competitive analysis to assess market position and inform product strategy • Develop and distribute targeted mass in-app communications to inform and engage users • Produce performance and insights reporting for key stakeholders • Act as an internal and external app ambassador • Organize and lead team-building outings and initiatives to strengthen collaboration, morale, and cross-functional alignment. • Serve on the Calgary Corporate Challenge committee as Captain Coordinator, recruiting and supporting event captains, addressing team needs, and bringing together employees across departments this promoting inclusivity, teamwork, and cross-functional engagement company-wide

EDUCATION

2000 — 2006

University of Calgary

Bachelor of Arts Communication and Culture, Marketing, Psychology, Strategy and General Management, Management Information Systems, Economics

SKILLS

Customer ServiceMarketingSalesBuilding Customer LoyaltyAdvertisingReport WritingEvent PlanningLoyalty ProgramsSocial Media MarketingLoyalty MarketingOnline AdvertisingGraphic DesignMarketing StrategyPhotoshopSponsorshipContract NegotiationIndesignPublic RelationsManagerialEvent ManagementBartendingMarketing CommunicationsIllustratorEntertainmentSocial Media

ABOUT ALEX LAM

I am a marketing professional and customer service expert with ten years of experience. My focus has been on online social media, print advertisement, and customer loyalty and research. I recently shifted towards the mobile app sector where I am immersed and challenged, but fully enjoying it. I travelled abroad to Australia for a year for personal growth and development (That\'s the city of Melbourne in the picture above.). I found this to be an invaluable experience because it gave me the chance to work with people from different cultures and further develop my interpersonal skills.Most would describe me as an enthusiastic, high energy individual who enjoys working in a dynamic and fast paced environment. My communication and interpersonal skills are exceptional. I am highly adaptable, organized and able to manage large workload with competing priorities.

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Alex Lam — Senior Advisor Product Owner - Mobile Apps at Suncor in Calgary, AB, CA | Unifers