Alex Gross

Ambacebador @Guayakí Yerba Mate

As a Guayakí Yerba Mate Ambacebador, I represent the brand through grassroots marketing, social media engagement, and event coordination. My role involves sampling and distributing Guayakí drinks at various locations, ensuring that people in the DFW area and across Texas get to experience the brand firsthand.I also collaborate with regional leads to coordinate activations at events, helping to expand Guayakí’s presence in local communities. Through social media content creation, I showcase the brand’s products, lifestyle, and mission, engaging with audiences online and in person.This role combines brand representation, event coordination, and digital marketing, allowing me to connect with communities, promote sustainability, and share the energy of the ever amazing Guayakí Yerba Mate.