Alex Difilippo

Public Relations Manager at Carhartt

Role
Public Relations Manager at Carhartt
Location
Royal Oak, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

Experience

  1. Public Relations Manager

    Carhartt

    Jul 2023 — Present · Dearborn, MI, US

    Lead outbound company communications for Carhartt. Manage the seasonal and yearly public relations planning calendar to gain earned media by proactively positioning brand, product and leadership stories. Lead ongoing media outreach programs, seasonal brand campaign initiatives, product introductions and media activations. Manage media requests and coordinate interviews. Partner with influencer network team to organically highlight the Carhartt brand. Collaborate with corporate communications team to keep associates informed on consumer and trade relations. Manage PR agency and work in unison to develop media relations strategies.

Education

  • Michigan State University

    Bachelor's Degree, Journalism, Public Relations

    2006 — 2010

Skills

  • Live Blogging
  • Multimedia
  • Social Media Marketing
  • Twitter
  • Indesign
  • Sports
  • Wordpress
  • Social Media
  • Press Releases
  • Journalism
  • Pitching Stories
  • Sports Writing
  • Ap Style
  • Storytelling
  • Event Planning
  • Imovie
  • Sports Coaching
  • Public Relations
  • Media Relations

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Alex Difilippo — Public Relations Manager at Carhartt in Royal Oak, MI, US | Unifers