Alex Butti
VP of Beverage Operations
- Role
- Vice President, Beverage Operations at Lyrical Lemonade
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Alex Butti
Operations executive with experience in supply chain, strategic planning, and people development. Utilizes broad expertise to build, scale, and optimize both internal and external operations to support the rapid growth of a nationally-distributed, category-defining canned beverage. An adaptive strategist with excellent communication skills and attention to detail. A dynamic leader, with the ability to drive results and manage processes across a wide-ranging set of disciplines.
Experience
Vice President, Beverage Operations
May 2023 — Present · Chicago, IL, US
Recruited to manage the company\'s distribution partnership with a national strategic distributor and commercial launch of Lyrical Lemonade beverage. Prepared for and executed national e-commerce launch with Amazon and retail launches with 7-Eleven and Walmart in five U.S. markets.• Responsible for distributor relations with national strategic and joint development of Lyrical Lemonade’s overall distribution strategy.• Managed dynamic scaling of supply chain, co-manufacturing, and logistics from boutique production to a opening order followed by multiple subsequent production runs to support launch velocities and expansion.• Regularly collaborated cross-functionally with multiple teams within national distributor partner including Executives, Sales, Marketing and Operations to align marketing strategy and production capacity with goals of the Lyrical Lemonade joint venture.• Negotiated and secured contracts with key ingredient suppliers, co-manufacturers, and logistics partners to support nationwide distribution, ensuring timely delivery and reducing transportation costs.
Education
Hobart and William Smith Colleges
Bachelor of Arts (B.A.)
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