Alessio Forte
Chief Marketing Officer @PhotoSì
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WORK HISTORY
Chief Marketing Officer @PhotoSì
Restructured and led the Marketing team of 30+, merging 3 teams and managing employees training and appraisals;• Member of the Leadership Team;• Global Brand Positioning;• C-Level Board Member;• Budget Management ( Media, Tools, Consultancy; Content Production, Agencies, FTE\'s)• Scaled Consumer Revenues in Europe through User Research & Media Optimization working full funnel from Awareness to Retention;• Measurement: to increase Marketing Efficiency and provide an alternative view to last click attribution;• Product Marketing to launch new products and drive product / feature adoption;• Cross-Functional Leader;• Innovation Projects to deliver Effective and Efficient Customer Lifetime Growth;
EDUCATION
Universidad de Valladolid
Erasmus, Estrategia Competitiva de la Empresa & Marketing
Harvard Business School
Organizational Leadership, Leadership delle organizzazioni
Università degli Studi di Foggia
Master's degree, Management & Marketing Management
Blaise Pascal
Diploma, Accountancy and It High School Certificate.
SKILLS
ABOUT ALESSIO FORTE
Highly experienced Marketing Leader with over 16 years of success in Financial Services and Digital Classifieds, spanning both App and Web E-Commerce. Growing Sales double digit whilst bringing efficiency to the table.I am passionate about empowering teams, providing real-time feedback, and fostering an environment where they can excel. Driven by a natural curiosity, I consistently challenge the status quo, embrace new trends, and am now actively seeking a new and challenging opportunity.With deep-seated expertise in the Digital Services sector, I have successfully led teams through every stage of the corporate lifecycle—from rapid growth to strategic restructuring. I excel at tailoring my leadership behavior to fit the specific needs of each phase, consistently prioritizing the achievement of top-tier company targets.I am passionate about leveraging my scale-up expertise to mentor Small Businesses and Startups. My goal is to help founders build agile, results-oriented marketing structures while avoiding the typical pitfalls of accelerated growth.
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