Alessandro M. Peluso

Senior Academic Fellow @X.Ite Research Centre

Lecce, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2026 — Present

Senior Academic Fellow @X.Ite Research Centre

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Rome, IT

EDUCATION

1997 — 2002

Università del Salento

Bachelor's Degree (Laurea Magistralis), Marketing

2004 — 2007

Università del Salento

Doctoral Degree (PhD), Quantitative Methods of Market Analysis

N/A

Università della Calabria

Summer School, Structural Equation Modeling with LISREL

SKILLS

ResearchAdvertisingSpssUniversity TeachingMarket ResearchMicrosoft OfficeQualitative ResearchEconomicsConsumer BehaviorMarketingBusiness StrategyConsumer BehaviourBrand ManagementMarketing StrategyQuantitative ResearchMarketing ResearchManagementStatistics

ABOUT ALESSANDRO M. PELUSO

Alessandro M. Peluso is Full Professor of Business Management at the University of Salento in Lecce. He is also Adjunct Professor of Sustainable Marketing at LUISS Guido Carli University and Adjunct Professor of Marketing Research at LUISS Business School in Rome. Furthermore, he is a Senior Academic Fellow at the X.ITE Research Center on Technology and Market Behavior at LUISS University.His research focuses on marketing and consumer behavior, with particular attention to social communication, older consumers\' behavior, and sustainable consumption. He has published five research monographs and more than 85 articles in international peer-reviewed journals, including the European Journal of Marketing, International Journal of Research in Marketing, Journal of Advertising Research, Journal of Business Ethics, Journal of Business Research, Journal of Consumer Research, Journal of Interactive Marketing, Journal of Marketing Research, Psychology & Marketing, and Tourism Management. His research findings are regularly presented at major international conferences, such as the Academy of Marketing Science Conference, the Association for Consumer Research European and North-American Conferences, the European Marketing Academy Conference, and the Society for Consumer Psychology Conference.He serves as Associate Editor for the Journal of Business Research and is a member of the editorial boards of the Journal of Hospitality and Tourism Technology and Psychology & Marketing. He has served as the principal investigator on funded research projects regarding older consumer behaviors (PRIN 2022) and sustainable consumption (ECOPOL ENAL, GRINS PNRR).

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Alessandro M. Peluso — Senior Academic Fellow at X.Ite Research Centre in Lecce, IT | Unifers