Alex Howell
Growth & Marketing Leader | Scaled Alto to $1B+ Exit | Operator & Entrepreneur
- Role
- Head of Marketing at Alto Pharmacy
- Location
- Los Angeles County, CA, US
- LinkedIn followers
- 500 followers
About Alex Howell
Entrepreneurial growth leader with 15+ years driving growth across startups and $1B+ enterprises. I build brands, products, and experiences that inspire trust, spark delight, and deliver measurable business impact. My career spans digital health, consumer tech, and design research, with a track record of scaling new ventures and leading successful acquisitions. Always looking to collaborate with smart, empathetic teams tackling meaningful challenges.
Experience
Head of Marketing
Apr 2023 — Present · Los Angeles, CA, US
Led all marketing functions for a $1B+ annual revenue digital pharmacy, culminating in successful acquisition by Fuze Health in May 2025.* Expanded the marketing organization from a sales-enablement support team into a growth engine with new enterprise and direct-to-consumer channels.* Created and rolled out a new brand architecture, including the launch of the Alto Technologies brand to serve the enterprise business — now a cornerstone of growth with partners such as Cencora and Pfizer.* Built and scaled the direct-to-consumer fertility channel from $0 to 8-figure annual revenue in just 12 months.* Directed major redesigns of Alto.com, driving higher conversion rates and improving patient experience.* Consistently delivered high-impact brand, content, and video campaigns at significantly reduced cost.* Streamlined marketing operations, automation, and analytics to enable efficiency and scale.
Education
The University of Texas at Austin
MSCRP, City/Urban, Community and Regional Planning
University of Michigan
Bachelor of Arts, Literature, Science, and the Arts; the History of Art
The University of Texas at Austin
MSSD, Sustainable Design
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