Alejandro Rojas Cardozo

Web Content Coordinator @Canadian Institute of Actuaries l Institut canadien des actuaires

Ottawa, ON, CA

I am responsible for overseeing the SEO strategy of multiple websites within the institute. My role involves regularly monitoring and analyzing metrics to make informed decisions. I create, edit, and update website content to ensure its relevance and optimization for search engines. By identifying the needs, pain points, and weaknesses of the websites, I develop strategies to enhance traffic and improve their visibility in search engine results. Through comprehensive analysis, keyword research, and on-page optimization, I strive to increase organic search rankings and attract targeted audiences. Continuously staying updated with industry trends and best practices, I work collaboratively to drive the success of our digital initiatives.

Pontificia Universidad Javeriana

Bachelor of Communication and Media Studies

Universidad de Los Andes

Specialist

Universidad de los Andes - Colombia

Master's degree