Alejandro Cabrera Yaksic

WORK HISTORY

EDUCATION

ABOUT ALEJANDRO CABRERA YAKSIC

I’m a professional who genuinely enjoys helping brands grow by understanding their challenges, listening carefully, and building thoughtful strategies that create real value. Over the years, I’ve had the chance to work across sales, category management, and e-commerce marketing in LATAM and the US, and those experiences taught me the importance of staying curious, adaptable, and close to both customers and teams.Working with talented colleagues at WeClick Group and other organizations has shaped how I approach problems: keep things simple, focus on the customer journey, and use data to guide decisions. I don’t see myself as the loudest strategist in the room, I try to be the one who brings clarity, structure, and collaboration so everyone can move forward together.I value long-term relationships and believe that trust, transparency, and consistency matter more than quick wins. Whether it’s improving a process, strengthening retention, or building better communication between teams, I enjoy contributing in ways that make work easier and more meaningful for others.Above all, I’m motivated by learning, growing, and being useful. If a project challenges the status quo, improves the customer experience, or pushes the team to achieve something better than yesterday, that’s where I feel most energized.