Alec Greenberg

About Alec Greenberg

Dynamic and results-driven ad tech executive with strong management andoperations skills and proven history of building successful startups.

Experience

1. Vice President, Partnerships

   PEER39

   Sep 2019 — Present · New York, NY, US

   Peer39 is an independent data company that provides the largest data set available in the digital advertising ecosystem. Every day, the industry\'s leading brands, agencies, and publishers trust Peer39\'s AI-powered semantic analysis engine to provide a holistic understanding of page content, meaning, and sentiment. We do this by analyzing the relationship between words on a page, the content of a video, or in an app, ensuring appropriate classification. As people\'s time and attention become more fragmented, Peer39 believes that to succeed; you need as much contextual understanding of your audience as possible. We believe that it\'s as much about the digital environment as it is about the physical environment. Only then can you deliver the right ad to the right user in the right context.

Skills

• Media Buying
• Digital Strategy
• Display Advertising
• Digital Media
• Advertising
• Advertising Operations
• Ad Exchanges
• Ad Networks
• Digital Marketing
• Online Advertising
• Monetization
• Behavioral Targeting
• E-Commerce
• Search Engine Marketing (Sem)
• Mobile Marketing
• Doubleclick
• Rich Media
• Ad Serving
• Mobile Advertising
• Sem