Aleceia Kidd

About Aleceia Kidd

Accomplished and motivated integrated marketing communications professional with over ten years of experience in campaign and brand management, project management, and strategic planning. Strong interpersonal skills with the proven ability to collaborate with and coach partners while driving engagement. Effectively manage multiple priorities and thrive in deadline-driven environments. Savvy at executing on sponsorships and events at various levels and budgets. Energetic team player with a passion for fostering solid relationships.

Experience

1. Marketing Support Manager

   CITGO

   Aug 2021 — Present · Houston, TX, US

   Provide marketing and sales support for two regions, assisting 15 Senior Territory Sales Managers.• Support over independent fuel retailers with marketing materials, promotional campaigns, and sales collateral.• Collaborate with cross-functional teams to develop and execute marketing strategies to drive sales growth.• Manage budgets for marketing initiatives, ensuring cost-effectiveness and maximum ROI.• Conduct regular training sessions for sales teams on new marketing tools and strategies.

Education

• California State University - East Bay

  BA, Mass Communications and Advertising Emphasis

• UCLA Anderson School of Management

  Wells Fargo Executive Education, Diverse Leaders Program

Skills

• Event Management
• Event Planning
• Marketing Strategy
• Recruiting
• Analysis
• Strategy
• Program Management
• Social Media Marketing
• Strategic Planning
• Leadership
• Corporate Communications
• Market Research
• Management
• Editing
• Strategic Partnerships
• Social Networking
• Sales
• Retail
• Marketing Communications
• Small Business
• Advertising
• Training
• Project Management
• Social Media
• Public Relations
• Marketing