Alec Anderson
Sr. Campaign Manager | Marketing Operations | MTV Entertainment & Showtime Studios
- Role
- Senior Campaign Manager at Paramount
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Senior Campaign Manager
Dec 2023 — Present · NY, US
Lead end to end project operations within marketing creative, production, social, and press.•Deep understanding of unique challenges across each respective marketing campaign and franchise to develop applicable solutions and processes driving collaboration, alignment, and executive buy-in while achieving business objectives. •Central role in driving alignment across multiple stakeholders – deep understand of the process of creative development, production, and various marketing functions. •Partner with and guide marketing teams through formal processes from briefing to final product. Excels in optimization and efficient workflows to ensure creative output is aligned with campaign objectives. •Campaign and operations manager for MTVE & SHO titles, including: Yellowstone, Landman, Tulsa King, Mayor of Kingstown, 1923, Lawmen: Bass Reeves, George & Tammy, Waco: The Aftermath. Overseeing the facilitation, process, and execution of in-market strategies and hundreds of deliverables.•Marketing shoot process coordination.•Partners with legal and talent liaisons to unsure all regulatory and contractual talent requirements are met.•Confidence in partnering with cross-company leadership, legal, and various teams to bring alignment and next steps. •Developed, facilitates, and tracks the creative review system [meetings and documentation] for all marketing deliverables.•Facilitates trust and team building, prioritizes team education to achieve productivity and consistency. •Strong management skills: accurate, detail, and deadline oriented. Ability to set goals and execute plans.•Excels in communication: leading meetings, direct problem solving, updating leadership with precision. •Performs well and calmly under tight timelines, ability to thrive in an environment with many stakeholders.•Core focus of collaboration, problem-solving, and a drive to continuously learn and improve.
Education
William & Mary
Bachelor of Arts (BA); Minor in History, Theatre/Theater
2009 — 2011
Skills
- Powerpoint
- Production Assistance
- Acting
- Editing
- Entertainment
- Television
- Microsoft Office
- Event Planning
- Research
- Theatre
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