Alejandra Rodriguez Boughton
Lead Product Manager @ IBM | MBA, Strategy, Business Operations
- Role
- Lead Product Manager at IBM
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Alejandra Rodriguez Boughton
Hello! I\'m a results-driven Lead Product Manager at IBM Data & AI, utilizing my MBA and strategic acumen to fuel business growth. Formerly the Marketing Director at Austin Capital Bank, I spearheaded data-driven campaigns that propelled brand awareness, customer acquisition, and retention. With an investment banking and entrepreneurship background, I achieved double-digit portfolio growth and successfully scaled a business over five years. Driven by curiosity, I approach my work with creativity and analytical thinking. My leadership style is characterized by high energy, drive, and passion. I thrive on solving intricate problems, delivering value, and mentoring others. Proficient in business strategy, operations, and process optimization. Beyond my professional pursuits, I\'m an avid reader, F1 fan, and seasoned downhill skier.
Experience
Lead Product Manager
Feb 2022 — Present · Austin, TX, US
Education
Tecnológico de Monterrey
Bachelor's degree, Econometrics and Quantitative Economics
Texas McCombs School of Business
Master of Business Administration (M.B.A.), Business Administration and Management, General
2012 — 2014
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