Antonio L. Davis
Connecting communities through digital audience engagement | Writer | Photographer | Marketer
- Role
- Director of Content at Mke Tech Hub Coalition
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Antonio L. Davis
Plant lover🪴 Favorite emoji = Believer of smart (insight-driven) marketing I’m Antonio Davis, a marketer based in Milwaukee. I head content at the MKE Tech Hub Coalition. Through the practice of digital marketing + journalism (writing, photography and videography), I create meaningful content for brands. On my career journey, I’ve spearheaded digital campaigns with modest budgets, earning $2M in sales. More notable achievements: • Led First Stage\'s Elf – The Musical Facebook and Instagram campaigns, resulting in highest grossing sales in the organization’s 35 year history with a combined 465% ROI (or $250K) • Spearheaded Google Arts & Culture collaboration, bringing 10 of First Stage plays to its global audience through an immersive online exhibit • Featured on Using the Whole Whale, a nonprofit podcast where I discuss how to make meaningful media content (podcast has ~2K monthly downloads) • Presented at Capacity Interactive’s Marketing Boot Camp, the nation’s leading digital conference for arts professionals, on Social Media in the New Abnormal (two-day event drew 2.5K online attendees) • Presented at the Bell Student Leadership Symposium at the University of North Carolina at Chapel Hill on Leading Content Innovation at Junior, Mid-Level Management Key skills: writing for the web, reporting (news-feature releases and AP Style), copy writing and editing, blogging (Blogger, WordPress & Wix), content marketing, social media marketing (Facebook, Instagram, LinkedIn, YouTube and X), branding and email marketing (HubSpot, WordFly, Mail2, Constant Contact & MailChimp), primary and secondary research (SurveyMonkey & focus groups), social media data analysis-reporting Creative skills: photography, videography, Canva, project management (Asana, Basecamp, Smartsheets and Trello)| Adobe Creative Suite: Photoshop, Lightroom, Premiere Pro
Experience
Director of Content
Jan 2024 — Present · Milwaukee, WI, US
A leadership role focused on marketing + communications. An impact player, forming activations to win. • Lead communications advisor to CEO, securing Northwestern Mutual platinum membership for 2024• Grow LinkedIn channel organically by more than 2X (~1,500 new followers in less than two years) • Act as project manager, streamlining projects and maintaining editorial calendar via Asana•Manage contractor relations, innovating and expanding content execution to meet organizational goals
Education
University of Wisconsin–Oshkosh
Bachelor of Science, Journalism | Emphasis, Public Relations
2012 — 2015
University of Wisconsin-Whitewater
Bachelor of Science, English
2010 — 2012
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