Albrecht Pagenstert

Head of Brand Marketing @BMW Group US

Los Angeles, CA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2020 — Present

Head of Brand Marketing @BMW Group US

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Woodcliff Lake, NJ, US

Responsible for Brand Communication, Media and Social strategy, Diversity Marketing and Digital Innovation for BMW of North America.

EDUCATION

1994 — 1997

University of Kent

Bachelor of Science (BSc), Management Science

ABOUT ALBRECHT PAGENSTERT

As the Head of Brand Marketing at BMW of North America, I love the challenge of creating memorable experiences that connect with people on an emotional level, and inspire them to engage with the Ultimate Driving Machine.I am grateful to lead a talented team and highly capable agency partners to execute BMW\'s brand strategy. We have launched several innovative and award-winning marketing campaigns, such as a Forbes #1 Super Bowl advert, an automotive industry first anamorphic billboard in Times Square, a collaboration with streetwear brand KITH and many more. And we may have set a world record along the way.As a fluent speaker of German, English and Italian, I enjoy working in a multicultural and dynamic environment, and learning from different perspectives and insights.In my free time, I ride motorbikes, play tennis and travel to remote corners of the world. Memento mori!

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Albrecht Pagenstert — Head of Brand Marketing at BMW Group US in Los Angeles, CA, US | Unifers