Alberto Sandoval Vazquez

I\'m a multi-disciplinary designer, specializing in product management. Marketer at the core - making the complex simple.

Role
Product Marketing Manager - Diversity Marketing at DIRECTV
Location
Hayward, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Alberto Sandoval Vazquez

My name is Alberto Sandoval - I\'m a multi-disciplinary designer specializing in product…

Experience

  1. Product Marketing Manager - Diversity Marketing

    DIRECTV

    Apr 2022 — Present · El Segundo, CA, US

    Drive diversity strategy across the DIRECTV organization, ensuring that diversity segments are accounted for in all of our marketing efforts. Execute engagement campaigns and day-to-day contact for 30+ Hispanic / International programmers to ensure that they are executing against their Co-Op obligations. Ensure that all Co-Op campaigns are reviewed and approved by the brand and legal team. Liaison with the content team and operations team to support product launches, channel drops, and co-op reporting. Liaison with the media team to ensure we’re executing against diversity marketing strategy. Website maintenance – ensuring all diversity info, i.e. pricing, packages, channel lineups, and logos are accurate for both STREAM and Satellite products and in all Spanish + International languages.

Education

  • University of Oregon

    B.A of Architecture

    2006 — 2010

  • Cañada College

    Associate of Arts - AA

    2002 — 2006

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Alberto Sandoval Vazquez — Product Marketing Manager - Diversity Marketing at DIRECTV in Hayward, CA, US | Unifers