Alberto Cruz

About Alberto Cruz

Influential executive with a proven history of leadership in the areas of finance, accounting, sales operations, television and digital media advertising, reorganization, merger/acquisition, pricing & planning, yield and inventory management. Leader who vigorously embraces change and innovation by leaning forward with strong curiosity and contribution with a grounded, data-driven leadership style balanced with practical real world considerations.Skilled in Data Analytics, Forecasting, Budgeting, Business Strategy, and Accounting. Engaged in the areas of Technology, Database Administration, Machine Learning, Data Mining, and Statistical Pattern Recognition. Strong finance professional with a MBA - Masters in Business Administration focused in Finance and Real Estate from Florida International University - College of Business Administration.

Experience

1. Senior Director of Finance

   Comcast

   Oct 2000 — Present · Miami, TX, US

   Lead all aspects of financial planning and analysis, controllership, forecasting, budgeting, headcount, compensation, policy adherence and analytics. Oversee seven major markets, 60 television clients, and 162 sales executives which generate over +$100 million in revenue.* Built a deeply engaged finance team with a culture and commitment to being influential business partners that drive revenue by fostering the monetization of inventory and maximizing yield. Committed to developing talent and having expansive professional network resulting in several key hires.* Proficient communicator with a long record of achieving results and earning respect from a myriad of leaders across all levels of the organization. Consistently challenge team to sharpen our message to drive results.

Education

• Florida International University - College of Business

  Bachelors, Finance

• Champagnat Catholic School

  High School

• Miami Dade College

  Associates, Business Administration

• Florida International University - College of Business

  MBA - Masters in Business Administration, Finance and Real Estate

  2010 — 2013

Skills

• Microsoft Excel
• Machine Learning
• Variance Analysis
• Financial Modeling
• Income Statement
• Risk Management
• Essbase
• Corporate Finance
• Financial Analysis
• Leadership
• Budgeting
• Tableau
• Financial Audits
• Business Intelligence
• Data Mining
• Management
• Team Building
• Business Planning
• Sql
• Access
• Analysis
• Budgets
• Finance
• Strategic Financial Planning
• Business Analysis
• Process Improvement
• Business Strategy
• Cross-Functional Team Leadership
• Cash Flow
• Mergers & Acquisitions
• P&L
• Forecasting
• Managerial Finance
• Accounting
• Financial Planning
• Strategic Planning
• Sarbanes-Oxley Act
• Financial Reporting
• Mergers
• Competitive Analysis