Albert J.
Data Analytics Lead @Braintrust
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WORK HISTORY
Data Analytics Lead @Braintrust
London, GB
Marketing Analytics Optimisation: Led strategic implementation of digital marketing analytics, utilising tools such as Google Analytics 4 (GA4) and Looker Studio to track performance metrics, resulting in a 35% improvement in campaign ROI and customer acquisition efficiencyData Integration and Tracking: Successfully integrated Google Tag Manager (GTM), HubSpot, and Calendly with Braintrust\'s analytics ecosystem, ensuring comprehensive data collection that informed strategic marketing initiatives and improved the lead qualification process by 25%Client Insight Communication: Developed and presented data insights directly to stakeholders, simplifying complex data sets into actionable insights. Leveraged data visualisation to effectively communicate results, driving informed decision-making across internal teams and increasing marketing effectiveness by 20%
EDUCATION
Newham College of Further Education
A level
UCL Academy
GCSE
Middlesex University
Bachelor's degree
ABOUT ALBERT J.
Aspiring finance professional with hands-on experience in financial analysis, investment strategies, and portfolio management. Proficient in data-driven decision-making, market research, and client relationship management. My background in neuroscience provides a unique perspective in assessing risk and refining financial solutions.
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