Alba Villagran
Digital Marketing Manager @Business Stream
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WORK HISTORY
Digital Marketing Manager @Business Stream
Orchestrated the creation and execution of a comprehensive digital strategy, resulting in a substantial increase in lead generation via strategic email marketing, targeted social ads, and efficient PPC campaigns. • Collaborated closely with developers to manage the CMS effectively, ensuring seamless content updates and website maintenance. • Achieved an impressive 36% surge in brand awareness within just 3 months, underscoring the potency of strategic branding and content initiatives. • Amplified the quality of generated leads by an outstanding 43%, a testament to adept audience targeting and optimization techniques.
EDUCATION
Universidad Camilo José Cela
Master's degree, Marketing and Internationalization of Products and Services
Escuela Superior Politécnica del Litoral
Bachelor of Commerce - BCom, International Business/Trade/Commerce
Universitat de Barcelona
Master's degree, Digital Marketing and E-Commerce
Universidad de Guadalajara
Diploma of Education, International Marketing
Universidad de Guayaquil
Master of Business Administration (MBA), International Business/Trade/Commerce
EAE Business School
Master's degree, Business, Management, Marketing, and Related Support Services
SKILLS
ABOUT ALBA VILLAGRAN
As a seasoned Digital Marketing Manager at Business Stream and a Chartered Marketing…
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