Alan Wolk
📺 Co-Founder/Lead Analyst, TVREV, 📚 Author, \"Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry\", 🎤Keynote Speaker
- Role
- Co-founder and Lead Analyst at Tvrev
- Location
- Millburn, NJ, US
- LinkedIn followers
- 500 followers
About Alan Wolk
If you know anything about television, you probably know Alan Wolk.\" That\'s how Adweek introduces Alan Wolk. He\'s the co-founder of TVREV, an independent media analyst firm known for its plain-English, no-BS approach, and the best-selling author of \"Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry.\" Wolk has established himself as one of the industry\'s most influential thought leaders, especially around the intersection of streaming and advertising. As the creator of the acronym FAST (free ad-supported streaming TV), he has helped make sense of the shift from linear to streaming for everyone from OEMs and streamers to agencies and brands. His widely read TVREV special reports — on subjects ranging from the TV OS to the future of Local TV — have become required reading across the industry, shaping how senior executives think about both strategy and execution. These reports don\'t just recap trends — they give decision-makers clear, practical ways to navigate a constantly changing marketplace. What sets Wolk apart is his ability to demystify complex ideas without dumbing anything down. His Feudal Media framework, which maps the fragmentation of the media monoculture, breaks down structural shifts in a way that\'s both accessible and genuinely useful. In addition to his popular column on TVREV, which reaches over 60K subscribers each week, his writing has appeared in The Guardian, Variety, Ad Age and other leading industry outlets, and he\'s been interviewed and quoted by everyone from NPR to The New York Times. A regular guest on Cheddar TV, Wolk is a much in demand keynote speaker at major conferences worldwide, from The StreamTV Show and MIPCOM to OTT.X and Cannes Lions, where he opines on the future of TV, both to attendees and to anyone who’ll listen.
Experience
Co-founder and Lead Analyst
Oct 2015 — Present · New York, NY, US
Co-founder, lead analyst, editor and writerSpearhead consulting projects for media industry clients utilizing TVREVs staff of journalists and industry experts.Our services include: research reports on breaking topics, thought leadership, customized trend reports business development (matchmaking) and product marketing. I also do a whole lot of speaking, write for Forbes and NextTV and opine on Cheddar.
Education
Binghamton University
BA
Boston University School of Law
JD
Skills
- Interactive Advertising
- Digital Strategy
- Advertising
- Strategy
- Broadcast
- Creative Strategy
- Leadership
- Trend Analysis
- Trend Research
- Public Speaking
- Brand Development
- Social Media
- Video
- Mobile Tv
- Interactive Marketing
- Social Tv
- Integrated Marketing
- New Media
- Strategic Partnerships
- New Tv
- Digital Convergence
- Online Marketing
- Blogging
- Television
- Strategic Consulting
- Start-Ups
- Creative Direction
- Business Development
- Digital Marketing
- Marketing
- Presentations
- User Experience
- Content Strategy
- Marketing Strategy
- Digital Media
- Improvisation
- Seminars
- Smart Tv
- Web Design
- Journalism
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