Alan Firmin
Head of Propositions @Sky
Northampton, GB
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Jul 2022 — Present
Head of Propositions @Sky
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London, GB
EDUCATION
2011 — 2013
London School of Marketing
CIM Professional Diploma in Marketing, Marketing
2007 — 2011
Aston University
BSc, Marketing
SKILLS
Quantitative ResearchProduct StrategyDigital MediaCustomer CommunicationProduct MarketingCompetitive AnalysisQualitative ResearchStrategySocial Media MarketingAnalysisMedia PlanningMarket ResearchDigital MarketingMarketing StrategyAugmented RealityManagementStakeholder ManagementProject ManagementProposition DevelopmentMarketingDirect MarketingMarketing Communications
ABOUT ALAN FIRMIN
Customer-centric propositions leader. I transform product portfolios to create value for both customers and the bottom-line, evolving pricing and packaging and leading the development and delivery of new propositions. Launched major propositions for some of the UK’s biggest brands (Sky, BT, EE), including Netflix on Sky Q and Sky Sports+. Expertise managing partnerships working with global brands including Netflix, Paramount, Vue.
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