Alana E.

Manager, Integrated Partnerships Marketing @Forbes

New York, NY, US

At Forbes, I lead the development of integrated marketing programs that bring partner brands to life across digital, social, experiential, print, and emerging platforms. I work cross-functionally with sales, editorial, social, design, research, and product teams to shape cohesive, insight-driven campaign strategies that align with partner objectives and Forbes’ brand voice. My role centers on concepting and positioning, and my day-to-day responsibilities include crafting compelling narratives, identifying the right channels, and building strategic frameworks that set campaigns up for success.

Stony Brook University

Health Science (B.S.), Emergency and Critical Care