Alana Willson
Director of Sales and Marketing at SENZA Hotel - A Napa Valley Retreat
- Role
- Director of Sales and Marketing at Senza Hotel
- Location
- Napa, CA, US
- LinkedIn followers
- 500 followers
Experience
Director of Sales and Marketing
Apr 2009 — Present · Napa, CA, US
As director of sales and marketing 2014 was an exciting year for me as we said goodbye to our charming country inn, La Residence, and closed the hotel for nine months to completely remodel and expand our 25 country rooms into a 41 room modern luxury hotel. Our new look deserved a new name so as the Director of Sales and Marketing I needed to completely rebrand our hotel including a new website and all new collateral. It has been an great experience that I will never forget!
Education
Santa Rosa Junior College
BA
Skills
- Hotel Management
- Revenue Analysis
- Event Management
- Meeting Planning
- Event Planning
- Hospitality Management
- Tourism
- Banquets
- Advertising
- Corporate Events
- Marketing Strategy
- P&L
- Sales
- Rooms Division
- Travel Management
- Food & Beverage
- Food
- Customer Service
- Customer Satisfaction
- Training
- Hiring
- Staff Management
- Property Management Systems
- Trade Shows
- Leisure
- Catering
- Front Office
- Sales Management
- Hospitality
- Marketing
- Network Administration
- Yield Management
- Operations Management
- Convention Services
- Hotel Booking
- Group Dynamics
- Pre-Opening
- Restaurants
- Resorts
- Hotels
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