Alan Worthing
Chief Revenue Officer (CRO) @Rubicon Bridge Ltd
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WORK HISTORY
Chief Revenue Officer (CRO) @Rubicon Bridge Ltd
Kingston upon Hull, GB
EDUCATION
National Training Provider
Leadership for Improved Performance
Cisco Networking Academy
Cisco Sales Essentials
London Business School
Leading Businesses into the Future
National Training Provider
Finance for Non-Finance Managers
National Training Provider
Mental Health First Aid
SKILLS
ABOUT ALAN WORTHING
Accomplished business leader with 10+ years of experience in delivering success and growth in multiple organisations over extended periods of time. Proven track record of building and developing high-performing teams focused on growth and increasing customer advocacy. A collaborative & agile leader, skilled in managing large geographically dispersed teams to exceed sales and revenue targets through robust growth strategies• Business Director with extensive experience of leading multi-regional teams and implementing strategic initiatives resulting in 10 years of multimillion £ sales success.• Commercial - Drove 10% increase in revenue aligned to Top 10 accounts and a 14% improvement in operational efficiency and cost savings, while fostering cross-functional collaboration, within the past 12 months. • Initiated and executed strategic initiatives resulting in a 15% increase in Fibre revenue, through base analysis, repricing and dynamic GTM activity• Implemented cost-saving measures, optimizing operational efficiency, and reducing SG & A expenses by 14%, resulting in improved profitability • Led sales strategy to secure £15m TCV of Public Sector contracts (Health, Local Government & Blue Light) within one year with robust qualification and commercial analysis• Achieved a 30% increase in customer advocacy through a robust engagement strategy when measured via NPS, leading to an increase in customer retention and increased revenue.• Implemented a vendor accreditation program, application, training, and commercials securing £2m of contract value within initial 12 months
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