Alan Hale

About Alan Hale

My journey to becoming a sales leader in Austin’s competitive tech ecosystem has been a masterclass in strategic adaptability. I began my career in the high-stakes world of Home Health and Hospice, where I mastered the \"delicate dance\" of navigating complex hospital bureaucracies. Influencing clinical stakeholders and securing buy-in for essential services taught me that successful business development requires patience, precision, and an unwavering focus on the client’s unmet needs.Driven by a passion for innovation, I transitioned into telecommunications, where I translated the complexities of 5G and IoT into tangible ROI for bewildered executives. This ability to bridge the gap between technical infrastructure and executive vision became my hallmark. My subsequent foray into Cloud Computing and Cybersecurity saw me acting as a digital sheriff, safeguarding corporate assets against evolving threats while guiding legacy businesses through digital transformation.I’ve found that the skills of a seasoned outdoorsman—observation, resilience, and navigation—are directly transferable to the boardroom. Whether I’m tracking a lead or a hiking trail, I rely on keen situational awareness to drive results. When I’m not scaling revenue or optimizing sales funnels, I recharge in the wilderness with my dogs, Benjamin Franklin and Missy Elliott. This balance keeps me grounded and prepared for the next frontier in tech.

Experience

1. Director of Business Development

   Rodeo Roi

   Oct 2025 — Present · Austin, TX, US

   As a sales leader & marketer, my focus is purely on sustainable, organic growth for small to mid-sized businesses.My expertise lies in building online presence that isn\'t just visible, but profitable. We don’t chase vanity metrics; we build systems that generate trackable ROI, ensuring the traffic we cultivate today grows in quality and value over time. This commitment to efficiency and successful outcomes ensures that every deal reinforces our central goal: to make Rodeo ROI, and consequently, our clients, win consistently in the digital arena.Internally, my role extends to leading our sales team of \"Cowboys\" to rope in revenue efficiently. I leverage detailed reporting and data-driven insights to refine our sales motions and workflows.

Education

• University of Arizona

  Communication, Journalism, and Related Programs

  2008 — 2010

• Western Colorado University

  Bachelor's Degree, Psychology & Business Administration

  2010 — 2014

Skills

• Marketing Communications
• Event Management
• Public Relations
• Integrated Marketing
• Advertising
• Advertising Sales
• Advertising Research
• Strategic Planning
• Consumer Insight
• Customer Service
• Customer Service Management
• Digital Media
• Digital Marketing
• Microsoft Excel
• Event Planning
• Microsoft Office
• Powerpoint
• Social Media
• Leadership
• Management
• Social Media Marketing
• Facebook
• Marketing
• Social Networking
• Public Speaking
• Microsoft Word
• Sales
• Fundraising
• Research
• Marketing Strategy
• Time Management
• Business Development
• Strategy
• Communication
• Teamwork