Al McLean

Al Butter McLean

Role
EVP Global Head of Creative at EMPIRE
Location
Atlanta, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Al McLean

I am a global music publishing and creative executive with more than 30 years of experience operating at the intersection of authorship, ownership, and rights governance.I currently serve as EVP, Global Head of Creative at EMPIRE Publishing, where I oversee worldwide creative strategy, songwriter and artist development, and long-term catalog value across genres and territories.I am also the Founder and CEO of SongSplits, an authorship and metadata governance platform built to prevent disputes, improve rights clarity, and support scalable ownership in an AI-driven music economy.My work focuses on infrastructure over hype, discipline over speed, and systems that protect creators, partners, and capital long after trends pass.

Experience

  1. EVP Global Head of Creative

    EMPIRE

    Apr 2025 — Present

    Lead global creative strategy across EMPIRE Publishing, overseeing worldwide songwriter, artist, and catalog development.Responsible for long-term creative positioning, cross-territory collaboration, and sustainable catalog value in a rapidly evolving music and technology landscape.Partner closely with executive leadership to align creative decisions with rights integrity, ownership clarity, and long-term asset durability.

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Al McLean — EVP Global Head of Creative at EMPIRE in Atlanta, GA, US | Unifers