Akshith Anand
Marketing Analytics Intern @PROJXON
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WORK HISTORY
Marketing Analytics Intern @PROJXON
As a Marketing Analytics Intern at Projxon, I play a key role in transforming marketing data into actionable insights that drive business growth and campaign optimization. I work across teams to analyze performance metrics, streamline reporting through visualization tools, and provide strategic recommendations that enhance engagement, ROI, and overall marketing efficiency. My efforts directly support data-informed decision-making and alignment between marketing, sales, and product objectives.Key Contributions- Data Analysis & Insights: Collected, analyzed, and interpreted marketing performance data to identify trends, evaluate campaign effectiveness, and guide strategic initiatives- Dashboard Development: Designed and maintained interactive dashboards and reports in Google Looker Studio, visualizing KPIs such as ROI, reach, and content type efficiency across LinkedIn, Instagram, and YouTube- Optimization & Collaboration: Optimized marketing channels, audience targeting, and budget allocation using data-driven insights while collaborating with cross-functional teams to align analytics with business and customer acquisition goals.
EDUCATION
Bhashyam Educational Institutions
High School
St. Francis College
Master's degree, Business Analytics
Osmania University
Bachelor of Engineering - BE, Electrical, Electronic and Communications Engineering Technology/Technician
Sri Chaitanya College of Education
Telangana State Board Of Intermediate Education , MPC
ABOUT AKSHITH ANAND
Born and raised in India, I traded monsoon seasons for Brooklyn winters to chase a Master’s in Business Analytics at St. Francis College (Class of 2025). Graduation is still warm in my hand, and I’m ready to hit the ground running as a Business Analyst, Marketing Analyst, or Digital Marketing Strategist.These days I live inside marketing analyst: crafting Google Looker Studio dashboards, dissecting social campaign KPIs (LinkedIn, Instagram, YouTube) and turning numbers into moves that actually lift engagement and ROI. Every insight I pull today is deliberate training for the exact impact I want to make tomorrow bridging analytics and strategy to fuel real growth.My toolkit runs deep: Tableau • Power BI • Looker Studio • SQL • Google Analytics. Add 3+ years in digital marketing and technical systems (yes, I’ve tested biometric scanners in Hyderabad), and I’m wired to make complex data simple, actionable, and profitable.New York based and genuinely excited about what’s next. If your team wants someone who can walk in Day 1 and start turning data into wins, I’d love to join you. Let’s talk.
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