Akshaya Gs

Digital Product & Analytics | SAP, GenAI-Enabled Platforms | CX & Transformation | FMCG | B2B/B2C | IIMK | NITT

Role
Manager, Analytics at Asian Paints
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Akshaya Gs

I’m a digital product and analytics leader with 5+ years of experience building and scaling B2B/B2C platforms across FMCG, retail, and services. My work spans enterprise ecosystems including SAP S/4HANA (SAP RISE, BW, Hybris), Salesforce CRM, and mobile-first CX platforms, with hands-on exposure to GenAI-led tools and payment technology orchestration.I specialize in solving operational complexity through scalable, user-centric systems. Some key initiatives I’ve led include:Scaling a loyalty platform to 750K+ users across APAC & EMEA, with automated onboarding, earn/burn logic, and payout integrityDeploying GenAI chatbots and LLM-powered tools to support field sales and reduce service turnaround by 20%Leading quotation and execution digitization for a ₹200Cr+ interiors business, improving margin control by 78% through SAP-integrated workflowsOrchestrating mobile, web, and in-store product journeys connected to SAP ERP, CRM systems, and third-party payment gatewaysMy strength lies in bridging business strategy with deep system fluency—from defining roadmaps to leading agile teams and aligning cross-functional stakeholders across tech, ops, and CX. IIM Kozhikode | NIT Trichy Keywords: Digital Product Management, SAP S/4HANA, SAP RISE, SAP BW, SAP Hybris, Salesforce CRM, Mobile Applications, GenAI Integration, Payment Platforms, CX Systems, B2B/B2C, FMCG Tech, Product Analytics, Agile Delivery, Stakeholder Alignment

Experience

  1. Manager, Analytics

    Asian Paints

    Jul 2025 — Present · Mumbai, IN

    Driving advanced analytics, AI/ML adoption, and enterprise reporting across Marketing Commercial, Partner Loyalty ecosystems, JVs at AP with SAP/Salesforce platforms to unlock operational efficiency, strengthen compliance, and enable digital transformation for FMCG businesses. Responsibilities:• Transformed depot operations across 180+ locations by implementing real-time visibility into order cycles, dispatch, billing, and freight—reducing manual reconciliation by 80% and enhancing supply chain agility.• Scaled the contractor loyalty program to engage over 1 million partners, enabling leadership to shape ₹500 Cr+ incentive strategies.• Built and deployed ML-driven fraud detection systems, preventing revenue leakage and reinforcing compliance across partner ecosystems.

Education

  • Indian Institute of Management, Kozhikode

    Master of Business Administration - MBA, Business Administration and Management, General

    2018 — 2020

  • National Institute of Technology, Tiruchirappalli

    Bachelor of Technology - B.Tech., Computer Science and Engineering - CSE

    2014 — 2018

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Akshaya Gs — Manager, Analytics at Asian Paints in Mumbai, MH, IN | Unifers