Akriti Prasad
Senior Manager - Product Strategy @ Granules India | Ex PwC & Dr. Reddy’s | IIM-K | NIT Jsr
- Role
- Senior Manager - Product Strategy at Granules India Limited
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Akriti Prasad
Strategy and marketing professional with 6.5 years of experience across consulting and…
Experience
Senior Manager - Product Strategy
Mar 2024 — Present · Hyderabad, IN
Reported to both CMO & Executive Director, driving product strategy & cross -functional leadership projects with visibility at CXO level reviews & strategic forums- Established BD tracker and led monthly stage-gate reviews with marketing heads; introduced 100+ high-potential target customers as new leads, expanding the 5-year peak potential commercial value from ₹2,400 Cr to ₹3,700 Cr- Designed GTM pitch decks for 40 strategic products, detailing market-product fit, proposed launch timelines across geographies, & USPs of in-house offerings- Defined timelines for critical strategic actions (capacity mapping, Cost Improvement Project, regulatory filings) by aligning consolidated region-wise demand & pricing intelligence from marketing team for successful execution of product strategy & achievement of target market share- Led successful rationalization of priority finished products & execution of their Zone 4b stability loading to enable accelerated market expansion to ROW geographies - Finalized corporate presentation & product list for worldwide CPHI; owned end-to-end preparation of customer visit decks, 5 years strategic plan, annual budget presentations, and board/monthly review action items on behalf of marketing team- Supervised & coached 2 analysts in building Power BI dashboards of IMS and EXIM datasets & do customer segmentation of top pharmaceutical for tailored engagement approaches.
Education
National Institute of Technology Jamshedpur
B. Tech., Production & Industrial Engineering
2012 — 2016
DAV Public School Hehal
Class X, Mathematics, Science, English, Social Studies & Sanskrit
2003 — 2009
Indian Institute of Management, Kozhikode
Master of Business Administration - MBA, Marketing (Major) & Finance (Minor)
2017 — 2019
Delhi Public School, Ranchi
Class XII, Physics, Chemistry, Mathematics, Economics & English
2009 — 2011
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