Kev Smith

Founder & Growth Consultant Strategy, Marketing & Transformation @Roboro

Hampshire, GB

I help businesses unlock value and drive sustainable growth through sharper strategy, smarter operations, and better marketing.Through Roboro, I work directly with founders, boards and leadership teams — providing strategic input and hands-on support across five core areas:• Strategic Growth Planning: Setting direction, reviewing business models, building go-to-market strategies.• Business Transformation & Change: Aligning structure, people and delivery plans to scale with confidence.• Profit & Operational Scale: Improving margin, reviewing cost structures, and preparing for growth.• Marketing & Digital Performance: Increasing ROI across CRM, ecommerce, and automation.• Fractional Leadership: Offering senior-level direction without the full-time overhead.Clients typically come to me when they’re growing fast but margins are squeezed, when teams are stretched or misaligned, or when there\'s ambition to scale but not enough clarity on how.Projects have included:• Rebuilding a growth plan for a £10M manufacturer to align board and frontline teams• Improving ecommerce conversion and repeat purchase for a scaling health brand• Restructuring a leadership team for a service business to support future growth• Leading cross-functional planning to reduce cost leakage and strengthen delivery• Supporting global marketing function modernise the demand marketing functionI flex the engagement to fit what’s needed — from focused workshops and project delivery to retained or fractional support. The aim is always the same: help businesses move forward with clarity, momentum and confidence.

27 Years on-the-Job Experience

Further education wasn't for me. Research, ask the silly question, do-learn-do... always learning