Akash Basak
Marketing - Digital first brands | Ex- Samsung , Cavinkare & Emami
- Role
- Marketing Manager at Sugar Cosmetics
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Akash Basak
Love everything about brands & brand marketing. I had the good fortune to have created a D2C brand from scratch and now I am spearheading growth for the same across E-com channels. On weekends I like to dabble with Poker & Badminton, in addition to going through market reports from brokerage firms. My favourite authors are Dan Ariely, Ray Dalio & Naval Ravikant.
Experience
Marketing Manager
Apr 2024 — Present · Mumbai, IN
Responsible for leading the skincare brand of SUGAR– Quench. I oversee brand’s P&L, revenue growth across channels while ensuring brand imagery thus having full ownership of performance, strategy and execution to achieve business targets
Education
Kendriya Vidyalaya
AISSCE
1997 — 2009
Indian Institute of Management, Kozhikode
PGDM, Marketing & Strategy
2013 — 2015
HALDIA INSTITUTE OF TECHNOLOGY
B.tech, Electronics and Communications Engineering
2009 — 2013
Skills
- Management
- Market Research
- Strategic Partnerships
- Business Development
- Java
- Management Consulting
- Microsoft Office
- Teamwork
- Team Management
- Analytics
- Business Strategy
- Lead Generation
- Research
- Marketing
- Statistics
- Debate
- Data Analysis
- Strategy
- Marketing Communications
- Competitive Analysis
- Leadership
- C++
- Business Analysis
- Matlab
- Product Management
- Market Analysis
- C
- Marketing Strategy
- Microsoft Excel
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