Akash Verma

About Akash Verma

Staff-level Senior Mobile & SDK Engineer with 11+ years of experience building modular analytics/advertising SDKs, fintech apps, and internal tools across iOS, Android, and cross-platform stacks.Expert in Swift, SwiftUI, Objective-C and layered SDK architectures with strong foundations in multithreading, design patterns, and SOLID principles. Experienced in multi-platform SDK distribution (iOS, Android, tvOS, visionOS, macOS Catalyst).Beyond apps, I design and implement Node.js/JavaScript-based tooling, including a hybrid CLI + browser Nielsen SDK validator (AIVT tool) that automates log analysis and integration checks for client apps. I also build and distribute Flutter plugin packages and React Native bridges that wrap native SDKs for cross-platform teams.Act as a lead/acting staff engineer: driving architecture, mentoring developers, and owning end-to-end delivery (design, implementation, CI/CD, release, documentation, and production support) across fintech, advertising, analytics, Bluetooth, and point-of-sale domains.

Experience

1. Staff Software Engineer

   Nielsen

   Sep 2022 — Present

   Mobile SDK Platform (iOS, Android, tvOS, visionOS)• Own architecture and delivery of a multi-platform analytics SDK used by multiple client apps.• Designed a layered SDK with a single public API, isolating façade, networking, storage and analytics to simplify integration and testing.• Ship via SPM, CocoaPods, Carthage and XCFrameworks with scripted Jenkins/shell/Python automation.Flutter Packages & React Native Bridges• Built and maintain Flutter plugin packages that wrap the native SDK (iOS/Android) behind a clean Dart API.• Implemented React Native bridges exposing a unified JavaScript API while native code handles measurement logic.• Standardised versioning and CI checks so native, Flutter and RN consumers stay aligned with SDK releases.SDK Validation Tool – Node.js + React• Designed a hybrid CLI + browser SDK validation tool with a Node.js/Express backend and React frontend.• Backend parses device logs and evaluates JSON-based rules; frontend shows real-time pass/fail status and details.• Packaged as a self-contained binary with a simple launcher and wired into CI/CD so core checks run automatically.Team & Leadership• Primary point of contact for SDK and tooling; lead design reviews, estimates and production issue triage.• Mentor 3+ mobile engineers on SDK design, Flutter/RN integrations and tooling, with regular code reviews and pairing.

Education

• Uttar Pradesh Technical University

  Bachelor of Technology, Information Technology

• Dr. A.P.J. Abdul Kalam Technical University

  Bachelor's degree, Information Technology

  2009 — 2013

Skills

• Java
• C++
• Swift
• Xcode
• Cocoa
• Core Java
• Objective- C, Java, O.s, Database, Network, Design and Analysis of Algorithms.
• C
• Mysql
• Operating Systems
• Ios
• Sqlite
• Xml
• Objective-C
• Ios Development
• Json
• Databases