Aakash Kumar
Programmatic & Ad Operations Specialist | Assistant Manager / Team Lead | DV360 | TTD | Data-Driven Campaign Optimization | Digital Media
- Role
- Associate at IPG Mediabrands
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Aakash Kumar
I am a performance-driven Programmatic & Media Strategy professional specializing in…
Experience
Associate
Sep 2024 — Present · Pune, IN
During my time at IPG, I had the privilege to: Execute end-to-end programmatic campaigns on DV360 and TTD, ensuring KPI-driven results Optimize bids, audiences & creatives — boosting campaign performance by 100% Increase campaign revenue by 20% while maintaining strong ROI Develop automated Looker Studio dashboards for real-time reporting Lead a team of 4 and collaborate cross-functionally to enhance campaign workflows Secure premium PMP deals to maximize efficiency and performance Deliver insights that shaped client strategies and improved satisfaction by 20% Spotlight Award – IPG Mediabrands GCC Annual Spotlight Award – IPG
Education
Jaagruthi degree College
Bachelor of Commerce - BCom
Gowtham Junior College
CEC
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