Akash Kumar

About Akash Kumar

Experienced SEM specialist with over 15 months in a creative agency, blending technical prowess with creative flair. Proficient in Google Ads, Microsoft Advertising, and adept at leveraging data analysis for campaign optimization. Successfully contributed to a 30% increase in conversion rates, emphasizing a results-driven approach. Global perspective gained through crafting and adapting SEM strategies for diverse markets. Eager to connect with like-minded professionals to explore opportunities and share insights at the intersection of creativity and digital strategy.

Experience

1. Paid Media Executive

   Infolize

   Mar 2023 — Present · Delhi, IN

   Execute, and optimize paid media campaigns across platforms like Google Ads, Facebook Ads, and other relevant channels. Set clear KPIs and goals for campaigns, ensuring alignment with overall business objectives.* Regularly analyze campaign performance metrics to derive actionable insights.* Provide regular reports to the marketing head, highlighting successes, areas for improvement, and recommendations.* Utilize data-driven insights to identify and target specific audience segments effectively.

Education

• Army Public School (APS)

  Secondary School Certificate (Class 10th)

• Hansraj College

  Digital Marketing

• National Institute of Open Schooling (NIOS)

  Higher Secondary School Certificate (Class 12th) , Liberal Arts and Sciences, General Studies and Humanities

• CCS (Chaudhary Charan Singh)University

  Bachelor of Arts - BA, Economics