Akash Dev

About Akash Dev

As a Performance Marketer at Social Turtle India, I create and manage comprehensive marketing funnels tailored for clients across diverse sectors. My role involves conducting detailed market and competitor research, designing targeted campaigns, and monitoring campaign performance to ensure peak effectiveness. I set up precise event, and Google Tag Manager (GTM) tracking, optimizing for conversions and accurate data collection. From initial research to continuous monitoring, I drive end-to-end digital marketing strategies that maximize engagement, visibility, and return on investment (ROI) for our clients. I have a Bachelor of Business Administration degree in Digital Marketing from Maharshi Dayanand University, where I learned the fundamentals of online marketing research, on-page SEO, and community management. I also obtained multiple certifications from HubSpot Academy, Google Analytics Academy, and E-karma Training Program, enhancing my skills and knowledge in email marketing, digital analytics, and copywriting. I am passionate about exploring new trends and technologies in digital marketing, and I aspire to grow as a creative and career-focused professional in this field.

Experience

1. Performance Marketer

   Social Turtle

   Jan 2024 — Present · New Delhi, IN

   As a Performance Marketer at Social Turtle India, I build and manage targeted marketing funnels for clients, conducting market and competitor research, creating campaigns, and optimizing performance. I set up event and GTM tracking to boost conversions and data accuracy, driving strategies that maximize client engagement, visibility, and ROI.

Education

• Maharshi Dayanand University

  Bachelor of Business Administration - BBA

  2017 — 2020