Akash Desai
Performance Marketing Specialist @T-Rex Agency
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WORK HISTORY
Performance Marketing Specialist @T-Rex Agency
Pune, IN
Created & Setup Meta ad accounts and Google ads accounts for different businesses- Setup conversion tracking with Google Tag Manager for Facebook ads, Google Ads, and Google Analytics 4- Managed end to end performance marketing campaigns on Google and Facebook which includes strategy, forecasting, copywriting, execution, and optimization- Generated quality leads for premium real estate brands and sold 1200+ women activewears through Meta Ads marketing- Used different Google ads script to automate actions in Google ads account- Used Google Ads editor to setup and launch Google ads campaign- Integrated Email & Whatsapp automation tools (Pabbly, Mailchimp, Klaviyo AiSensy, Botbiz) with website through Zapier and Pabbly and boosted ROI with remarketing- Conducted periodically keyword research and competitor analysis to identify new opportunities- Created monthly performance reports on Looker studio, analyzed results & growth opportunities and discussed it with client- Worked with senior management to brainstorm ideas and growth opportunities to scale client’s business- Guided the team of SEO to rank for targeted keywords and bring organic relevant traffic to the website.
EDUCATION
Govt. Poly.Ratnagiri
diploma, Mechanical Engineering, 1st class distinction
Mumbai University Mumbai
Bachelor of Engineering - BE, Mechanical Engineering, 1st class Distinction
Proideators Digital Marketing Institute
Advance Digital Marketing, Digital Marketing
ABOUT AKASH DESAI
Passionate Digital Marketing Specialist with a proven track record in driving organic traffic and enhancing online presence. Skilled in performance marketing & SEO. A problem-solving Mechanical Engineer with a unique approach to digital strategies. Excited about delivering measurable results and exceeding marketing objectives.
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