Akansha Sharma
Digital Marketing Associate | MBA Graduate | Driving Brand Visibility & Business Growth Through Data + Creativity
- Role
- Digital Marketing Associate at Cognizant
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Akansha Sharma
Curiosity and creativity brought me into the world of digital marketing, and in the past…
Experience
Digital Marketing Associate
Oct 2024 — Present · Gurugram, IN
Planned and executed SEO & SEM strategies, improving website traffic and search rankings.Managed paid campaigns on Google Ads and Meta Ads, optimizing budgets to achieve cost per lead.Handled social media marketing across platforms, increasing engagement and follower.Conducted keyword research, on-page SEO, and performance tracking using tools like Google Analytics & GA4.Collaborated with cross-functional teams to design content marketing strategies aligned with brand objectives.Implemented email marketing campaigns that improved open rates and conversions by [X]%.Leveraged marketing analytics and A/B testing to enhance campaign performance and ROI.Supported business development and brand growth initiatives, aligning digital efforts with company goals.
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