Akanksha Mishra
Marketing Data Science @ Home Depot | Duke Fuqua 2020
- Role
- Data Scientist at The Home Depot
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Akanksha Mishra
Marketing specialized Data Science professional with industry experience of 7+ years having developed multiple data-driven analytical solutions to effectively drive profits for multi-billion-dollar corporations while dealing with ambiguous business problems.Specialized across multiple business verticals- Retail: Personalized marketing, Customer segmentation, Product affinity- Paid Search Platform: Customer analytics- Online Gaming: Gamer segmentation
Experience
Data Scientist
Apr 2021 — Present · Atlanta, GA, US
Enabling customer focused, personalized marketing efforts by using deterministic and probabilistic predictive models. Supplementing media pipelines and supporting media campaigns with audience created using data science solutions like - purchase likelihood prediction, product affinity segmentation, mover trend analysis. Languages - SQL, Python | Tech Stack - Google Cloud Platform, Jupyter Lab, Airflow etc.
Education
Duke University - The Fuqua School of Business
MQM Business Analytics, Business Analytics
2019 — 2020
Air Force Bal Bharati School
CBSE
2011
Savitribai Phule Pune University
Bachelor of Engineering (B.E.), Electronics and Telecommunications Engineering
2011 — 2015
Skills
- Powerpoint
- Microsoft Excel
- Microsoft Powerpoint
- Big Data Analytics
- Engineering
- Ssas 2008
- Power Bi
- Time Series Analysis
- Matlab
- Powershell
- Digital Marketing
- C
- Microsoft Office
- Sql
- Embedded C
- Big Data
- Microsoft Word
- Html
- Ssis
- Pay Per Click (Ppc)
- Requirements Analysis
- Public Speaking
- Cosmos
- Management
- Business Intelligence
- Sas Programming
- C++
- Business Analysis
- Data Analysis
- Research
- Linear Regression
- R
- Search Engine Marketing (Sem)
- Ssrs
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