Akanksha Rajput

About Akanksha Rajput

Flair for marketing and branding led me to pursue PGPM at IBS Bangalore after working as a Asst. Marketing Manager at Baniwal Infotech Pvt Ltd. Noida. My sheer obsession with reading led me to start aspiring to be a writer. And while I am working to be one, I have found my calling in the corporate world. Mostly, I am a corporate content enthusiast. It is fascinating how content marketing is changing the way business works in major industry sectors. I aim to be right in the middle of it contributing my share of work to help organisations leverage the benefits of quality content.I love writing and have written varied kind of content for all major industry sectors. Apart from my full time job, I freelance as a content and digital marketing expert help my clients with their branding strategies, digital campaigns, content writing and account management

Experience

1. Advertising Success Manager - Amazon Advertising

   Amazon

   Feb 2022 — Present · Bengaluru, IN

Education

• SKYLINE INSTITUTE OF ENGINEERING & TECHNOLOGY

  B.Tech - CSE

• IBS Bangalore

  Master’s Degree, Digital Marketing & Brand Management

  2014 — 2016

• ICFAI Business School

  PGPM in Marketing and IT

• Skyline Institute of Engineering & Technology

  B.Tech (CSE), Computer Science

  2007 — 2011

Skills

• Market Research
• Business Development
• Digital Marketing
• Marketing Communication
• Copywriting
• Content Marketing
• Project Management
• Research
• Competitor Analysis
• Brand Management
• Marketing Strategy
• SEO
• Email Campaigning
• Crm
• Microsoft Word
• Business Strategy
• Strategic Marketing
• Team Management
• Microsoft Office
• Account Management
• Marketing
• Email Marketing
• Customer Relationship Management (Crm)
• Leadership
• Sales Operations
• Customer Service
• Sales Management
• Management
• Google Analytics
• Media Planning
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Strategic Planning