Ajit Singh

Ecommerce Manager Uk & Emea @Fluidmaster Uk

Manchester, GB

Leading the digital transformation and e-commerce growth strategy for the world’s #1 manufacturer of toilet repair parts across the UK and EMEA regions. I am responsible for the end-to-end management of our online sales channels, ensuring that Fluidmaster’s innovative water-management solutions are accessible to both DIY fixers and trade professionals through a seamless digital journey.Key Responsibilities & Impact:Marketplace Strategy: Driving revenue growth and brand visibility on Amazon GB, Germany, France, Spain, Italy and eBay. This includes managing the full lifecycle of Amazon Advertising (AMS), FBA logistics, and international freight coordination to ensure 100% product availability.Performance Marketing: Executing data-driven Amazon PPC strategies to lower Customer Acquisition Costs (CAC) while increasing Return on Ad Spend (ROAS) across all digital touchpoints.Cross-Functional Leadership: Collaborating with Global Marketing, Supply Chain, and IT teams to synchronize inventory levels with promotional calendars and seasonal demand.Platform Used: Amazon Marketing Services (AMS)/ Amazon Vendor Central & Advertising Platform