Ajit Narayan

About Ajit Narayan

Business is about establishing trust, building a reputation, giving consumer/customer experiences, taking feedback, improving. it goes on. It is not a one-trick pony. If you are in business, you are in marketing.I have in the last 6 years- Created (think strategy and guided execution) and delivered branding, relationship programs, lead generation and marketing roadmaps which have seen a phenomenal results- Created, iterated and run demand generation programs which have resulted in consistent pipelines for Saas products and IT Services. Valid leads as the key.(Not the ghosted form fills) Actual pipelines for sales with values- Created business and brand value through positioning, differentiation and iterations for brands- Created consistent PR campaigns to support multi-channel campaigns- Created A teams from scratch. Think, small teams which were only equipped to send emails transformed into marketing mavericks who can now manage full campaigns including social media- Created and run large scale training programs around personal branding, engagement and advocacy with sessions of 100+ attendees each time.Previous stintsI have created large-scale marketing programs offline and online across product categories. I have sold Newspapers, Cars, Retail Banking, Hotels, Weight loss, Computers, Software, Martech products, IT services. From thinking around product development, building value propositions, developing communication ideas and getting them implemented. If you are looking for a no-nonsense, clear thinking marketing and business advisory. which includes managing your marketing execution. Please contact me via DM.

Experience

1. Fractional CMO

   Socxo

   Jun 2018 — Present · Bengaluru, IN

   Brand Advocacy is the new wave of the old-fashioned business way of making friends and sharing the good stuff wherever you go. Socxo is a SaaS product to help brands simplify the advocacy process.Employees, customers, partners, or communities. these are your core networks that power up your business. From helping you get more reach to helping you find the right people to work with. I run everything marketing here. Built the entire brand framework, visual identity, visibility, demand gen, and the rest of the marketing playbook.Presently launching our new product Socxly, a one-of-a-kind smart linking and affiliate marketing product suite.If you\'re here, you might want to check out what we do at

Education

• Calcutta University, Kolkata

  Bachelor's degree, Business/Commerce, General

  1987 — 1990

Skills

• Customer Insight
• Business Strategy
• Demand Generation
• Online Advertising
• Web Analytics
• Integrated Marketing
• Team Management
• Online Marketing
• Social Media
• Marketing Research
• Online Reputation Management
• Creative Strategy
• Leadership
• Competitive Analysis
• Start-Ups
• Creative Direction
• Marketing
• Crm
• Digital Strategy
• Corporate Communications
• Market Research
• Lead Generation
• Email Marketing
• Business Development
• Digital Marketing
• Relationship Marketing
• Management
• Advertising
• Sem
• Mobile Marketing
• Brand Activation
• Marketing Management
• Strategic Planning
• Brand Architecture
• Brand Management
• Brand Development
• Marketing Strategy
• Marketing Communications
• Business Planning
• B2b