Ajesh Babu
Category Lead - Godrej Jersey | Mars Food | ThyssenKrupp | FMCG Sales & Marketing Professional
- Role
- Deputy General Manager Marketing at Godrej Jersey
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Ajesh Babu
Sales and Marketing professional with a track-record of consistent performance under a diverse background of Sales (B2B & B2C). Experience in handling business in different growth stages with focus in Business Development, Ramping Sales and Distribution Infra, Handling diverse & multilingual sales team and expansion in new geographies.
Experience
Deputy General Manager Marketing
Apr 2023 — Present · Hyderabad, IN
Responsible for the management of Godrej Jersey brand for short shelf life portfolios- Leading a team of 3 brand managers & Responsible for trade marketing- Develop and implement strategies to achieve top line (~1300 Cr), bottom line and market shares- Responsible for development and execution of brand communications, planning and implementation of marketing campaigns involving ATL and BTL mediums to strengthen brand equity.
Education
Basil School, Vadodara
Higher Secondary School, Science
2006 — 2008
M.G.M School, Halol
Secondary School
2005 — 2006
Institute of Rural Management Anand (IRMA)
Post Graduate Management, Management
2016 — 2018
The Maharaja Sayajirao University of Baroda
Bachelor of Engineering (B.E.), Metallurgical & Materials Engineering
2008 — 2012
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