Ajay Kumar

About Ajay Kumar

As Associate Director at Z1 Tech, I lead a high-performing team in developing forward-thinking advertising strategies that leverage programmatic and native ads to drive measurable business growth. With over four years of experience in media buying and performance marketing within the organization, I focus on optimizing ROI through collaboration, data-driven decision-making, and cutting-edge ad tech solutions. My work is centered on empowering teams to excel in revenue-driven campaigns and staying ahead of industry trends through innovation. Recent achievements include spearheading large-scale programmatic advertising initiatives and contributing to pioneering strategies for platforms such as Receptix and Jnee. Dedicated to delivering impactful results, I aim to elevate advertising performance while fostering a culture of continuous learning and success.

Experience

1. Associate Director - Performance Marketing

   Z1 Tech

   Mar 2024 — Present · Gurugram, IN

Education

• Motivational Pathway

  Bachelor of Technology (B.Tech.), IT

  2008 — 2012

Skills

• Wordpress
• Online Advertising
• Ppc
• Social Media Marketing
• Php
• Pay Per Click (Ppc)
• Search Engine Marketing (Sem)
• Facebook Marketing
• Content Management
• E-Commerce
• Search Engine Optimization (SEO)
• Web Marketing Strategy
• Online Marketing
• Sem
• Social Media
• Organic Search
• Affiliate Networks
• Affiliate Marketing
• Social Media Optimization (Smo)
• Google Adwords
• Web Content Management
• Keyword Research
• Web Development
• SEO
• Smo
• Digital Marketing
• Web Analytics
• Web Hosting