Ajay Srivastav

General Manager @Concept Hospitality

Rajkot, IN

Brand Alignment & CultureDemonstrate and implant Fern brand culture and values in daily operations, ensuring company Values are reflected in guest experiences and team engagement.• Strategic Business LeadershipProvide strategic leadership in all hotel operations to drive key performance metrics such as profitability, market inputs, guest satisfaction, and team development.• Financial StewardshipDevelop and manage annual, quarterly, and monthly budgets, forecasts, and operational plans to maximize profitability and cost efficiency.• Revenue & Profit ManagementOversee revenue generation strategies, F&B operations, Rooms division operations, yield management, and cost controls to ensure the hotel meets and exceeds financial targets.• Operational ExcellenceDrive high operational standards across all departments, ensuring efficiency, guest delight, and compliance with brand norms.• FERN Brand & Compliance;Ensure all FERN brand standards and service protocols are fully implemented, maintaining strict compliance with health, safety, and hygiene regulations.• Team Leadership & DevelopmentMentor and develop the hotel’s Executive Committee and HODs, ensuring career progression, motivation planning.• Guest Experience ManagementDevelop a service excellence culture that consistently exceeds guest expectations, strengthens loyalty, and boosts brand reputation.• Business Planning.Lead all aspects of business planning, turning goals into actionable initiatives • Owner RelationsMaintain transparent and proactive communication with the owning company, providing regular performance updates, MIS and aligning priorities for future developments • Crisis & Risk ManagementDevelop and implement effective risk mitigation strategies, • Sustainability & CSRDrive sustainability initiatives in line with Fern\'s eco-sensitive practice, supporting green practices.• Audit & Continuous ImprovementEnsure continuous improvement through reviews and Audits, guest feedback

Institute of Science and Management, Ranchi

3 Years Diploma

R P S Inter Collage

10+ 2

Kendriya Vidyalaya, Chakradharpur

10th Board exam